Because that's what coming, and fast.
To everyone who said "We should let the free market take care of net neutrality issues" then I hope you don't have Comcast as your internet provider.Level 3 Communications, an Internet networking company that recently signed a deal to deliver movies to Netflix customers, said Monday that Comcast has effectively set up a tollbooth around its broadband Internet network.
Comcast demanded a “recurring fee” from Level 3 “to transmit Internet online movies and other content to Comcast’s customers who request such content,” Thomas Stortz, the chief legal officer for Level 3, said in a statement Monday afternoon, seemingly alluding to the Netflix service. The action “threatens the open Internet,” Mr. Stortz added.
Comcast did not immediately respond to the company’s claims. A spokesman for Netflix declined to comment.
Worst case scenario, expect basically every other ISP to follow suit here pretty quickly as internet providers, net backbone companies, and content providers start charging each other fees for everything...and guess who these fees will be passed along to?
Unless we regulate and enforce an open internet, it will be taken from us. The war has been on, but now the WMDs are loose. This has the potential to get ugly, fast.
From CREDO Action:
It's as brazen as it is outrageous. At the very same time that the FCC is deliberating the fate of our open Internet, cable giant Comcast threatened to block Netflix from delivering streaming movies to Comcast's own broadband customers.
Without strong net neutrality rules, companies like Comcast can demand fees from innovative companies like Netflix in an attempt to choke consumer freedom and coerce users to adopt its own video services instead.
Tell the FCC: Don't let Comcast block Netflix. Support the strong net neutrality protections President Obama promised during his campaign.
Click here to sign the petition.